Can SEO Let me Grow My Business?
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What's SEO?
Search engine optimization uses content, links and shares to assist your online customers find you. A good SEO campaign may help companies rank higher on google, Yahoo and Bing. So, when potential prospects search for your company or its products, they can find you.
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With SEO, you happen to be where your customers seek out you.
Did you know that 70% with the links search users click are the ones that earned their strategy to the top of search engine lists? Why? Well, these businesses or products have earned their high ranking due to their website content's value and quality. Through SEO techniques, you'll be able to help your company earn its high search engine results and, thereby, be where your customers are when they are searching for you.
SEO builds Trust and Credibility.
Once you have arrived at the #1 spot (or all-around it) on search results pages, you have now tapped into searchers' intuition. A number one ranking tells your visitors that you can be trusted and you're credible. Why? Well, high company search engine rank are often earned as customers or industry influencers share its products or services with others. Here are some examples of methods this works:
Once your web visitors have visited your site and determined there is a product or service that will be valuable to them, they will often share your sites' content onto their Facebook, Twitter along with other pages, thereby recommending it to others. Because friends they trust have recommended products for many years through shares, consumers who view the shares will generally trust the emblem more. And, they will try the products and then share the results. All of these shares makes your brand rank higher on Google because they indicate you've got a product customers like.
Next, when you've got high quality material or products that are relevant to your industry, other industry leaders or influencers will usually source your site within their online content by sharing your links. With this, they help you make a reputation as a credible brand. As such, search engines will reward you using a higher ranking.